Heritage and household electronics names that Chennai grew up with — region-rooted brands worth knowing alongside the top 10 stores above.
Viveks
Since 1969 · Chennai
Consumer electronics and home appliances retail
Founded by V.V. Krishnamurthy in Chennai, Viveks grew from a single shop on Luz Church Road to become Tamil Nadu's most trusted electronics retail chain. For decades, it has been the go-to destination for Chennai families purchasing televisions, home appliances, and consumer electronics, with its iconic red signage across the city.
Vasant & Co
Since 1955 · Chennai
Televisions and audio equipment
One of Chennai's oldest electronics retailers, established on Mount Road, Vasant & Co has served generations of Chennaiites with televisions, audio systems, and household appliances. The brand built its reputation on personalized service and trust during the pre-liberalization era when electronics were premium purchases.
Girias
Since 1962 · Chennai
Home appliances and consumer electronics
A heritage electronics showroom that has been a fixture in Chennai's retail landscape since the mid-20th century, particularly known among Mylapore and T. Nagar residents. The brand became synonymous with quality home appliances and reliable after-sales service across Tamil Nadu.
Thiagarajar Electronics
Since 1974 · Madurai, Tamil Nadu
Fans, home appliances, and kitchen equipment
Founded in Madurai, this Tamil Nadu heritage brand expanded significantly across the state including Chennai, becoming a trusted name for electronics during the 1980s and 1990s. The brand carried a strong regional identity, offering everything from fans to refrigerators to Tamil Nadu households.
BPL
Since 1963 · Bangalore (strong Tamil Nadu presence)
Televisions and consumer electronics
While founded in Bangalore, BPL established deep roots in Chennai with manufacturing facilities and extensive retail presence throughout Tamil Nadu. The brand's televisions and electronics became household names in Chennai during the 1980s-90s, with strong recall among families who grew up watching BPL TVs.
Onida
Since 1981 · Mumbai (established Chennai presence)
Televisions and home entertainment systems
This Indian electronics brand established a commanding presence in Chennai's television market through decades of retail partnerships and service centers. The iconic "Devil" advertising campaign resonated strongly with Tamil audiences, making Onida a household name in Chennai homes from the 1980s onwards.
Videocon
Since 1979 · Mumbai (strong Tamil Nadu footprint)
Colour televisions and home appliances
A pioneering Indian electronics manufacturer that built substantial market share in Chennai through aggressive retail expansion and competitive pricing. Chennai consumers trusted Videocon for colour televisions, washing machines, and refrigerators throughout the 1990s and 2000s, with showrooms across the city.
Bajaj Electricals
Since 1938 · Mumbai (historic Chennai presence)
Fans, lighting, and small home appliances
A venerable Indian brand with generations-deep recognition in Chennai households, particularly for fans, lighting, and small appliances. Bajaj products have been sold through countless Chennai electrical shops since Independence, making it an integral part of Tamil Nadu's electrification story.
Blue Star
Since 1943 · Mumbai (significant Chennai operations)
Air conditioners and commercial cooling systems
This Indian air conditioning and commercial refrigeration pioneer has had a strong manufacturing and retail presence in Chennai for decades. The brand became synonymous with cooling solutions in Tamil Nadu's hot climate, with Chennai families and businesses relying on Blue Star installations.
Voltas
Since 1954 · Mumbai (established Chennai market leader)
Air conditioners and refrigerators
A Tata enterprise that became deeply embedded in Chennai's electronics landscape through its air conditioners and refrigerators. With extensive service networks and retail partnerships across the city, Voltas has been a trusted choice for Chennai consumers seeking cooling solutions for over four decades.